Google for gays?

A german site that looks like google and works based on google aims to be the google for (german) gays: Schwuugle (pronounced like 'shwoogle'). "Schwul" (pronounced like 'shwool') in german means "gay" so it's a nice play of words for the site's name. There is a team that screens all the sites to make sure their content really is gay and but not only about porn. 

At the moment, 1.250000 sites are included that are somehow related to gay men. For the time being, the site restricts itself on gay men but claims to be working on a  lesbian version (or inclusion?) too. I thought it's kind of interesting though I don't know if it's really necessary and if I cannot find what I am looking for in google as well, with more or less the same effort. I haven't tested that. The only "advantage" seems to be that schwuugle-sites are sure to be gay, obviously... if you must have that assurance.